{"id":522,"date":"2016-05-22T21:03:27","date_gmt":"2016-05-22T20:03:27","guid":{"rendered":"http:\/\/agremlinintheworks.co.uk\/archive\/?p=522"},"modified":"2016-05-23T08:55:57","modified_gmt":"2016-05-23T07:55:57","slug":"522","status":"publish","type":"post","link":"http:\/\/www.gremlinarchive.com\/index.php\/2016\/05\/22\/522\/","title":{"rendered":"SoftAid &#8211; Advert"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-523\" src=\"http:\/\/agremlinintheworks.co.uk\/archive\/wp-content\/uploads\/2016\/05\/img134.jpg\" alt=\"img134\" width=\"859\" height=\"1280\" srcset=\"http:\/\/www.gremlinarchive.com\/wp-content\/uploads\/2016\/05\/img134.jpg 859w, http:\/\/www.gremlinarchive.com\/wp-content\/uploads\/2016\/05\/img134-768x1144.jpg 768w\" sizes=\"auto, (max-width: 859px) 100vw, 859px\" \/><\/p>\n<p>Rod Cousens mobilised the video game industry in response to Bob Geldof&#8217;s Band Aid appeal in 1985. The result, SoftAid, pulled on Rod&#8217;s connections within the industry and put out a pocket money priced compilation that would tempt impulse buyers as well as providing some satisfaction towards a good cause. Ian Stewart and Gremlin supported Rod, SoftAid and his follow-on campaigns with the first charity-produced game and donated games.<\/p>\n<p>The hard-hitting artwork was provided by Quicksilva stalwart <a href=\"http:\/\/www.davidrowe.net\/\">David Rowe<\/a>, and incurred a band from WHSmiths who insisted on a covering sticker to protect its sensitive customer base.<\/p>\n\n<div class=\"twitter-share\"><a href=\"https:\/\/twitter.com\/intent\/tweet?via=hardistymark\" class=\"twitter-share-button\" data-size=\"large\">Tweet<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Rod Cousens mobilised the video game industry in response to Bob Geldof&#8217;s Band Aid appeal in 1985. The result, SoftAid, pulled on Rod&#8217;s connections within the industry and put out a pocket money priced compilation that would tempt impulse buyers as well as providing some satisfaction towards a good cause. Ian Stewart and Gremlin supported Rod, SoftAid and his follow-on campaigns with the first charity-produced game and donated games. The hard-hitting artwork was provided by Quicksilva stalwart David Rowe, and incurred a band from WHSmiths who insisted on a covering sticker to protect its sensitive customer base.<\/p>\n","protected":false},"author":1,"featured_media":523,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,22,44,66,60],"tags":[177,182,187,183,176,178,181,185,179,188,180,186,175,184],"class_list":["post-522","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-11","category-adverts","category-commodore-64","category-magazines","category-platform","tag-aid","tag-ant","tag-art","tag-attack","tag-band","tag-bob","tag-cousens","tag-david","tag-geldoff","tag-liveaid","tag-rod","tag-rowe","tag-softaid","tag-whsmiths"],"_links":{"self":[{"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/posts\/522","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/comments?post=522"}],"version-history":[{"count":2,"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/posts\/522\/revisions"}],"predecessor-version":[{"id":540,"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/posts\/522\/revisions\/540"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/media\/523"}],"wp:attachment":[{"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/media?parent=522"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/categories?post=522"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.gremlinarchive.com\/index.php\/wp-json\/wp\/v2\/tags?post=522"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}